Short answer: In 2026, a professional business website in Pakistan typically costs between PKR 40,000 and PKR 300,000+, depending on the number of pages, custom design, and features. A basic brochure site sits at the lower end; an e-commerce store or a fully custom, conversion-focused website sits at the higher end. Ongoing costs (hosting, domain, maintenance) are separate and usually run PKR 15,000–60,000 per year.
What actually determines the price of a website
“How much does a website cost?” is a bit like asking “how much does a car cost?” — the honest answer is “it depends on what you need.” Two websites can both look finished, yet one costs five times more because of what’s underneath. Here are the factors that move the number.
1. Number of pages and scope
A single landing page is far cheaper than a 12-page site with a blog, service pages, and a portfolio. More pages mean more design, more copywriting, and more testing.
2. Template vs custom design
A themed template site is quick and affordable. A custom-designed website — built around your brand and your customers — takes more time but looks unique and converts better. This is usually the single biggest price factor.
3. Features and functionality
A contact form is simple. Online payments, booking systems, user logins, multi-language support, or an e-commerce catalogue each add development time and therefore cost.
4. Content: who writes and supplies it
If you provide finished text and photos, you save money. If the agency writes SEO copy and sources or creates imagery, that’s added value — and added cost.
Realistic website price ranges in Pakistan (2026)
Here are typical ranges you’ll encounter. Treat them as guidance, not fixed quotes — every project is scoped individually.
| Website type | Typical price (PKR) | Best for |
|---|---|---|
| Landing page | 20,000 – 60,000 | A single campaign, product, or lead-capture page |
| Business / brochure site | 40,000 – 150,000 | Most small and medium businesses (5–10 pages) |
| E-commerce store | 120,000 – 400,000+ | Selling products online with cart & payments |
| Custom / high-end site | 250,000 – 1,000,000+ | Brands needing bespoke design and advanced features |
Freelancers often quote below these ranges; established agencies quote within or above them because the price includes strategy, quality assurance, revisions, and support.
Recurring costs you shouldn’t forget
The build is a one-time cost. Keeping the site live and healthy is ongoing:
- Domain — roughly PKR 3,000–5,000 per year.
- Hosting — PKR 8,000–40,000 per year depending on speed and traffic.
- Maintenance — updates, backups, and security, often PKR 5,000–20,000 per month if managed for you.
- SSL certificate — frequently free with good hosting, otherwise a small annual fee.
Cheap vs affordable: the difference that matters
A cheap website that loads slowly, breaks on mobile, or never appears on Google costs you far more in lost customers than you saved on the build. “Affordable” means good value for what you get — a fast, secure, well-designed site that actually brings in enquiries. Judge cost against outcome, not just the sticker price.
How to get an accurate quote
The fastest way to a real number is a short conversation about your goals, your pages, and the features you need. At BrandJetpack we scope every website transparently, with three clear tiers (Launch, Flight, Supersonic) so you know exactly what’s included before you commit. See examples on our portfolio, or tell us what you need for a tailored quote.
Frequently asked questions
How much does a basic business website cost in Pakistan?
A basic business website of around 5–10 pages typically costs between PKR 40,000 and PKR 150,000 in 2026, depending on whether the design is templated or custom and how much content the agency produces for you.
How much does an e-commerce website cost in Pakistan?
An e-commerce store usually starts around PKR 120,000 and can exceed PKR 400,000, because it needs a product catalogue, cart, secure payments, and often integrations for shipping and inventory.
Is it cheaper to hire a freelancer or an agency?
Freelancers are usually cheaper upfront, but an agency includes strategy, design, quality checks, revisions, and ongoing support under one roof, which reduces risk and handoff problems. The right choice depends on your budget and how important reliability is.
What are the ongoing costs of a website?
Expect to budget for a domain (PKR 3,000–5,000/year), hosting (PKR 8,000–40,000/year), and optional maintenance for updates, backups, and security. These keep your site fast, safe, and online.
Does a more expensive website rank better on Google?
Not automatically. Price doesn’t equal rankings — but well-built, fast, mobile-friendly websites with good SEO foundations do rank better, and those qualities often come with professional builds rather than the cheapest ones.